Home / Process

How I work

Four steps I follow with every client, always in the same order.

01

The four steps

From the diagnosis to the weekly adjustments

01

Diagnosis

I review your Google profile and your position on Maps, how long WhatsApp takes to get answered, what you are measuring (GA4, pixel, Conversion API), your site speed and its structured data. Before changing anything, I find where clients are being lost.

02

Plan

A plan by service: what to fill first, starting with what pays you best, with a target cost per new client and dates. We review it together and adjust it before starting.

03

Execution

I do it myself: campaigns, copy, ad setup, structured data and A/B tests. The hard part does not get handed to anyone.

04

Weekly adjustments

Every week I send you new clients, cost per client and how many showed up. If something is not working on Tuesday, it has changed by Wednesday.

02

What working with me is like

What changes when one person handles everything.

Direct communication

You talk to me, not to an intermediary. By WhatsApp, phone or email, whichever you prefer.

Clear reports

Every week, the numbers as they are: what works and what does not. If something goes wrong, I tell you before you notice.

Quick changes

I do not wait for month-end to adjust. If a campaign is not working today, I have changed it by tomorrow.

03

What I rely on

What I apply with every client

Measurement

+Server-side measurement from day one (Conversion API)
+A/B tests with enough data to trust the result
+Comparison against real Mexican market averages
+Reports that explain what happened and what comes next

Focus on the client who actually books

+A client profile based on your history, not on guesses
+Different messages for someone in a hurry and for someone comparing options
+A site built for phones, which is where people search and message you
+The full client path: search, message, appointment, show-up

Coordinated channels

+Google, social and WhatsApp carry the same message
+The same tone on your site, your profile and your ads
+You know which channel brought each client
+One content plan for every channel
04

What to expect

E·01

A written plan

Every project starts with a plan: what gets delivered, when, and how it is measured.

E·02

Set check-ins

We meet on set dates to review progress and adjust quickly.

E·03

Measurable results

A dashboard with new clients, cost per client and show-up rate, always up to date.

E·04

Better every week

The work does not end at launch. Every week it gets adjusted with your data.

Step 01 is free

Let's start with the diagnosis.

A free 30-minute audit: your site, your Google profile, your WhatsApp and what you are measuring. You keep the diagnosis even if we never work together.

Free audit